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Thursday August 28, 2008

In The News

Horsesmouth

Thursday, July 3rd, 2008

How to Use a ‘Right Fit’ Agenda in First Appointments
By Duncan MacPherson
Prospect meetings are all about exploring a potential relationship. Following a written agenda to evaluate the “fit” showcases you as a professional, rather than a salesperson. Here’s how to do it, including sample scripts.
If you feel like your sales skills stink, I’m going […]

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The Daily Flip

Tuesday, July 1st, 2008

Do You Value Yourself & Your Business High Enough?
By Jim Kukral · June 24, 2008 @ 1:44 pm
Good question, eh? I’m willing to bet you suffer from what most people suffer from… devaluing yourself or your business. You know… charging too little, or not making your value known to customers and employers.
Admit it, it’s ok. […]

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ResourceNation

Friday, June 27th, 2008

Keep Your Clients Close to You
by Duncan MacPherson, co-author of “Breakthrough Business Development: A 90 Day Plan to Build Your Client Base And Take Your Business To The Next Level” and co-founder of Pareto Platform
With the economy in a somewhat slow mode, it becomes increasingly important to take good care of the business you already […]

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Advisor Today

Friday, June 6th, 2008

How to Grow Your Practice During a Recession
It’s time to recognize the upside to today’s economic downturn and leverage the current climate to grow your referrals.
By Duncan MacPherson
When times are tough, many advisors make the mistake of “running scared” and doing anything and everything to get new business.
[…]

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The Elite Advisor

Friday, June 6th, 2008

The Lost Art of Saying Thanks
Improving communication is key to solidifying relationships with your best clients.
You probably already know that consistent communication has the greatest impact on your ability to competitor-proof your favorite clients and to stimulate quality referrals. Proactively conveying to a client that you genuinely value the relationship is without question the foundation […]

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Salt Lake City Tribune

Thursday, June 5th, 2008

Business Insight
Nurturing clients during a downturn
June 2, 2008
Duncan MacPherson, consultant
Set your sights on a long-term relationship
Duncan MacPherson is co-author of Breakthrough Business Development and co-founder of the consultant firm Pareto Platform, based in Kelowna, British Columbia. Today, he offers advice on surviving tough times.
Why is it important not to drop prices to attract clients during […]

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All Business

Thursday, June 5th, 2008

Just for Small Business
You Can Grow Your Business During A Recession — Here’s How
By Denise O’Berry
Monday, May 5 2008

Although our president is still hesitant to mention the “R” word, the general consensus of the financial “talking heads” on news programs have stepped out and think we’re already there. […]

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California Executive

Monday, March 24th, 2008

How to Craft an Investor-Friendly Business Plan
March 18, 2008
Canadian entrepreneur Duncan MacPherson admits that he got it all wrong when drafting his company’s business plan for meetings with potential investors. He says he tried too hard to dazzle them with data and focused only on the upside potential of […]

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LA Times

Monday, March 24th, 2008

Business

IN BOX

By Karen E. Klein, Special to The Times
March 13, 2008

Don’t cut prices to increase sales
Dear Karen: I want to increase sales. Should I cut my prices, given the economy?
Answer: It’s natural for you to consider lowering prices now, but it’s not the wisest choice, said […]

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AM New York

Monday, February 25th, 2008


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