Receive updates in your email:
Thursday July 29, 2010

Duncan MacPherson

Co-CEO, Pareto Systems and Pareto Platform

As co-founder and co-CEO of Pareto Systems and Pareto Platform, an industry leading business development firm and ASP (Application Service Provider) dedicated to the elite professionals and companies within the financial services sector, Duncan and his team of consultants are in constant demand for speaking engagements and for assisting Financial Services Professionals create predictable, sustainable, and duplicable businesses. Pareto Systems is well known for its approach, which is based on best practices and for its focus on implementation. ParetoPlatform has now taken that expertise to a whole new level by combining practice management strategies with a powerful web-based client relationship management system – paretoplatform.

Duncan travels extensively throughout North America, conveying dynamic and fact-rich presentations that have made him a popular spokesperson for the financial services industry.

Duncan’s expertise in demystifying business development and marketing in the financial world has universal appeal; from the high-level advisor to the successful wholesaler, to corporate financial institutions. Duncan’s primary goal is to help Financial Services Professionals achieve liberation and order in their businesses through step-by-step methodology and execution.

Duncan is an industry author and has written the best-selling books: Breakthrough Business Development, Take Your Business to THE NEXT LEVEL and The Promise of the Future: A Financial Advisor’s Guide to Effective Marketing. He is also co-creator of the paretoplatform, which combines the essential CRM tools with an all-encompassing array of time-tested practice management and business development processes that ensures ParetoPlatforms’ revolutionary BDRM platform will take one’s business to the next level.

For more information on Duncan MacPherson, or to check availability for your next event, please contact Pareto Systems at 800-215-3294.

How To Become the Trusted Expert for Several CPAs

Wednesday, September 23rd, 2009

Acting as a sounding board helps clients and their CPAs better understand the advantages of working with an advisor—and that you’re looking out for their best interests.
Are you one of the many financial advisors who have referred clients to accountants over the years but have gotten
virtually nothing in return? Based on the law of reciprocity, [...]

Read the rest of this entry »

Top 10 Questions to Ask Before Buying a CRM

Wednesday, August 26th, 2009

Client Relationship Management (CRM) systems offer a number of benefits to entrepreneurs. The primary benefit is that a CRM allows you to focus on activities that directly affect your productivity. Most entrepreneurs already know that the Pareto Principle - also known as the 80/20 rule - applies to their businesses, and an effective CRM allows [...]

Read the rest of this entry »

The Flaws of the Elevator Speech

Tuesday, August 18th, 2009

In my travels to various conferences throughout North America, invariably I come across speakers who present on why every entrepreneur should have an elevator speech.
The concept of having a brief, compact statement to make when someone inquires about what it is you do makes sense. However, the inherent flaw with virtually every elevator speech I’ve [...]

Read the rest of this entry »

Never Negotiate Your Value

Thursday, June 11th, 2009

As we enter into uncertain market conditions, there is a tendency for many business professionals to deviate on their set pricing and fees out of fear of losing out on new clients.
Ultimately it’s your business and you live by the rules you set. However, allow me to outline my case for maintaining consistency.
First of all, [...]

Read the rest of this entry »

Shrink and Grow Rich

Wednesday, April 1st, 2009

Naturally, the revenue of your business should grow year after year, but that does not mean that the number of relationships you manage must increase too. In fact, when it comes to relationships, the goal is not to see how large your client-base can reach, but rather how small it can remain. Many entrepreneurs tend [...]

Read the rest of this entry »

Adapt or Die

Thursday, December 18th, 2008

 Adapt or Die video

Read the rest of this entry »

A Short History of Financial Euphoria - Revisited

Tuesday, October 21st, 2008

In this unprecedented period of uncertainty and volatility, the most common question my team and I at Pareto Systems are hearing from Financial Advisors is:
“What is working right now?”
Our answer is simple:
“The same thing that works every time we find ourselves in this situation. A good defense is a good offence.”
You have to pick up the phone and [...]

Read the rest of this entry »

Contrasting your Level of Service

Tuesday, July 29th, 2008

Right now, more than ever, the manner in which we deliver service matters.
 
We were on a call with a new Financial Advisor recently. She told us this story: She had contacted a very attractive prospective client, a high net-worth individual with a portfolio of several million dollars.
 
The prospective client explained that he already had an [...]

Read the rest of this entry »

How to Create and Drive a Success Circle

Tuesday, June 10th, 2008

If you do an internet search on “Success Circle” or “Personal Advisory Boards”, as they are also called, you will get an idea of how popular this practice has become. The concept is this: an entrepreneur creates a network of peers and / or mentors that will benefit his business through advice.
Everything has a way [...]

Read the rest of this entry »

What Are You Doing to Competitor-Proof Your Clients?

Thursday, June 5th, 2008

I had a conversation with a fellow entrepreneur recently about documenting private information about clients. She was against the practice, and said she could remember crucial information about her most important clients.  I asked her if she had ever considered what her most valuable intellectual property was.  What might surprise you, as it did her, [...]

Read the rest of this entry »

Learn more about products and services to help you implement these ideas. Visit www.paretoplatform.com